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HomeCorporatePressRecent News › March 22, 2006
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  • ASANTE ENTERS EUROPEAN MARKET THROUGH STRATEGIC ALLIANCE WITH PARTNERS IN EUROPE (PIE)

    San Jose, California, March 22, 2006 – Asante Networks, (OTCPK:ASTN), today announced that it has entered a formal business partner relationship with “Partners in Europe” (PIE) to develop strategic solutions in the specific areas of sales and marketing. Additionally, PIE will provide the support infrastructure necessary to bring Asante’s award winning networking products into a multi language European customer base. PIE is a respected sales organization with representatives in all of the major capitals in Europe.

    The partnership between Asante and PIE is a critical element in Asante’s campaign to successfully penetrate and capture a significant market share in the European Market. PIE’s sales, logistical, and support services will be essential to the initial and ongoing marketing successes.

    Bina Patel , Asante's, V.P. of Sales & Marketing commented: "Our entrance into the European Market is an important step in expanding Asante’s presence in the international marketplace. Our partnership with PIE will provide the marketing and support structure from the onset of the sales campaign, which will allow Asante to rapidly gain market share and increase revenues for the company. The relationship is a vital part of Asante’s planned growth in the international markets.”

    “The European market needs quality products that provide price/performance benefits. There are significant revenue opportunities for Asante in Europe” said Kieran Sheahan, CEO of Partners in Europe.

    About Asante
    Asante, based in San Jose, CA, is a leading provider of networking solutions for the small-medium business ( SMB) market. Asante designs, markets, and sells a full line of networking solutions that provides high-performance, reliable, and value-based solutions. The company's IntraCore® and FriendlyNET® product families offer a full breadth of products - from the edge to the core of networks that integrate voice, data, and video over wireless and wired networks with unified management and authentication. Asante Networks is a subsidiary of TechnoConcepts Inc. (OTCBB:TCPS), a fabless semiconductor company specializing in wireless communications and networks. For additional information, visit www.asante.com or call 800-662-9686.

    About Partners in Europe

    Partners in Europe (PIE) www.pie.ie is a privately held company that works with international businesses to develop and support European markets. Established in Ireland in 1996 PIE operates their European Headquarters from their facility in Shannon Ireland.

     

    The material contained in this press release may be deemed to contain forward-looking statements, which are subject to the safe harbor provisions of the Private Litigation Reform Act of 1995. These forward-looking statements include, among other things, statements regarding future events and the future financial performance of the Company that involve risks and uncertainties. Readers are cautioned that these forward-looking statements are only predictions and may differ materially from the actual future events or results. Readers are urged to read the documents filed by the Company with the SEC, which identify risk factors that could cause actual results to differ materially from the forward-looking statements.

     

    Contact Information:

    Asante Networks, Inc.
    Amy Ruffalo, Martin E. Janis & Company, Inc.
    312-943-1100 ext. 15

    Partners in Europe
    Kieran Sheahan
    Kieran.sheahan@pie.ie

    tel no: +353 (0)61 702012
    www.pie.ie

    ###

    Asante, FriendlyNET, and IntraCore are registered trademarks of Asante Networks, Inc. All other names may be trademarks or registered trademarks of their respective owners.

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